TV ads sell emotions and charm people to buy. When you see customers talking about a product and what they got from it, you are forced to buy. The concept is pretty simple...
...Because we are humans and we buy emotions.
Do you know that something works exactly like TV ads?
YES, we are talking about "internet videos". Internet videos can be watched as modern tv spots, they are one of the best way to advertise your products. Videos have more advantages than TV ads:
1. They are cheap
2. They work 24 hours/24
3. They are visible 365 days per year
4. They have great quality
5. People watch them
6. YouTube is super popular
I started to use videos into my website "E.O.L.T.T." in order to get more credibility. It works a lot...
There are several formats available to make your videos, avi, mpg, mpeg, mov, rm, ram. For everyone of them you will get a different weight (Mb) and this is the most important thing on the internet.
I suggest you to choose "RealPlayer" for compressing your brand videos. 350 Mb can be translated into a RealPlayer video of 14 Mb. Try it, it works.
Another solution is to take your AVI video, open "Windows Movie Maker" from your pc, then load your video inside Movie Maker and convert it. You will obtain an easy .WMV format.
Windows Movie Maker is a free application available on Windows (Win2000 / WinXP / Win Vista). If you use professional videos (on your website) to demonstrate your products and their benefits, you will increase your sales and profits.
