How Pay Per Call Work?

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With pay per call marketing, a buyer pays you on a per call basis to be connected to a caller. Performance marketing can get a little complicated with multiple stakeholders, platforms, networks and others, but generally speaking, pay per call involves three people: the caller, the buyer and you.[/size][/font]
[/size]Here’s what a simplified call flow looks like:[/color][/size]You place an ad online with your tracking number;
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• The caller sees your ad and calls the displayed tracking number;

• You route the call to the buyer;

• The buyer receives the call and pays you for it;

• You track and report on the call.

• [/size]If you are running pay per call campaigns or working with inbound calls, Ringbagives you everything you need to setup, track, manage and optimize your call marketing campaigns so you can generate higher-quality calls and more conversions for your buyers.[/size]
  [/size]Here are just some of the things Ringba allows you to do with Pay Per Call:[/color][/size]Get Tracking Numbers – Get local and toll-free numbers for tracking data and routing calls.[/color]

• Route Calls to Targets – Create dynamic routing plans for your campaigns for forwarding calls to the best destination.

• Manage Call Campaigns – Track, manage and optimize all your call marketing campaigns from a single platform.

• Create Custom IVRs (beta) – Build custom IVR trees for qualifying callers and routing them to Targets.

• Attribute Traffic Sources – Optimize your campaigns by find your highest converting traffic sources.

• Analyze Reports – View detailed call analytics, export reports and work with data in real-time.

• [/size]I hope this helps you![/color]