Success is hard. Generally speaking to be successful you have to work hard, be educated and have a little bit of luck. Often you have to try many times until you truly reach success.
It is a sad aspect of live but not everyone can be successful. In the world we live in there are winners and losers. Most people want to be in the group of winners but unfortunately many remain where they stand.
As you well know, being successful means to stand above the others around you or to know more that the one sitting next to you does.
You should understand how to have more success than your colleague and to work for success. Success doesn’t come free or cheap, you have to pay for it. The price is not monetary but it is expressed in manners of time and effort, these being precious details that you can’t receive back once you gave them away.
Not being successful is simple: you make all the wrong choices, you work without ethics, the lack of responsibility and of education is almost everything. Although it is not obvious the lack of success is also a choice, but a choice that can be gained on the first try.
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Here is some practical advice on how to be successful:
- Build up a purpose in life, create a plan and go on living by it.
- Alter your behavior and learn good manners.
- Always read, always learn and always communicate.
- Think and act fast when faced with an opportunity. If you see what you really want don’t let any chances pass you by. This one might just be the last you will get.
- Give up bad habits and keep the good ones: eat well and regularly, get enough sleep, go to a gym or just go jogging.
- Give up watching so much television, or playing games.
- Try to work more in the shortest possible period of time.
- Keep your sense of humor but don’t become rude.
- Cherish everything you have and get.
- Find out more, be responsible, learn about control and always stay informed.
The most important aspect of any business is selling the product or service. Without sales, no business can exist for very long.
All sales begin with some form of advertising. To build sales, this advertising must be seen or heard by potential buyers, and cause them to react to the advertising in some way. The credit for the success, or the blame for the failure of almost all ads, reverts back to the ad itself.
Generally, the "ad writer" wants the prospect to do one of the following:
a) Visit the store to see and judge the product for himself, or immediately write a check and send for the merchandise being advertised.
b) Phone for an appointment to hear the full sales presentation, or write for further information which amounts to the same thing.
The bottom line in any ad is quite simple: To make the reader buy the product or service. Any ad that causes the reader to only pause in this thinking, to just admire the product, or to simply believe what's written about the product - is not doing its job completely.
The "ad writer" must know exactly what he wants his reader to do, and any that does not elicit the desired action is an absolute waste of time and money.
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