How to make money quick? Write an ad for the publication and actually set up an ordering option for it. You give your prospects the option of getting it at no cost if they link to or advertise your web site. It's very persuasive because they'll receive a product you're selling for free. What a bargain!
Why not to have others give away your publication and you receive a bulk purchase sale? For example a business may want 100 copies of your publication to give to their employees. You could charge them a lower cost per item because of the large quantity that you’re selling.
You can allow multiply businesses to place their ad or link in your catalog in exchange for them giving away the catalog to their prospects, visitors, subscribers, customers, etc. You would of course have your ad in the front of the publication. It would be a catalog full of related products.
Find an outdated publication and simply update it with new up-to-date information. You can just get permission from a publisher and pay them an up-front fee or royalties on your sales.
You can turn your publication into a videotape or DVD. Some people like to listen to and watch the people speaking and offering the information rather than reading it.
Transform your publication into an audio book, or DVD. Some people like to listen to publications rather than read them.